6 website design trends for 2019

The 6 rules of website trends for 2019

So what’s going to be happening in 2019 in the world of website design? Well, 2018 has been a very exciting time, in terms of website design. It’s an industry that never stands still, and over the last 20 years, we’ve seen lots of changes. None more so than over the course of the last 12 months. The implementation of SSL certificates, GDPR compliance regulations and updated Google algorithms, has just been one side to how fast things have been moving.

In terms of styles and techniques, things have taken a big step forward too. We’ve seen a push towards a more fluid and also a large format design approach. All of which goes to show how important it is to ensure your website is kept fresh to avoid being left behind. The saying has always been to look to redevelop your website every 3 years or so (ish) give or take a year! After all, would you go and buy a new phone and not look to update it after a given amount of time?

That being said, how are things shaping up for 2019 and what can we expect to see in the next 12 months? In terms of styles, trends and approaches, here we sum it all up in 6 steps:

1. White space

Allow the content (from your visitors perspective) room to breathe.

2. Boxes, borders & graphical planes

Segmenting the information into clear visual categories.

3. An intuitive search method

To therefore allow a user to jump straight to the info they need.

4. Grids

Although not always necessary for comprehension. As a result of keeping content within a consistent structure, it helps reduce the effort required to process it.

5. Strong information hierarchy

Establish a consistent design language, using content types (blurbs, excerpts and call to actions).

6. Visual hierarchy

The relative importance of different content areas and elements can be visually implied in many ways. Ranging from typographic treatments (headlines, sub-headings, pull-quotes, etc.), to image sizes and saturation, placement, etc.

With this is mind, it’s all set to be yet another interesting year and one we certainly look forward to with great gusto. Don’t forget to keep any eye on current work in our Website Portfolio, where you’ll be able to see for yourself how things are ever changing.

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